My Projects

Leveraged design thinking practices to transform the transactional relationship between clients and the bank into a friendly companionship during the home purchasing process.

An entrepreneurship project focused on making sustainable habits easy for consumers.

An academic case focused on developing a cultural transformation and an innovative portfolio for Europcar.

A social project leveraging the power of community to have a positive ripple effect on students (that come from immigrant families) applying to college in the United States.

The process I designed to forecast future scenarios and anticipate customers’ needs.

The steps I follow when defining the brand, vision, and growth of a new product or company.